Just a year later, she signed to Island Records. The collab earned her buzz outside of Toronto and the singer-songwriter headed overseas to open for PartyNextDoor on his Infinity World tour before releasing her EP Kiddo on her own FMLY label. One of the mentors was Chicago rapper King Louie, who saw potential in Reyez, and the two collaborated on ‘Living In The Sky’ in 2014, featuring Reyez on guitar and backing vocals. During an era when a song can go viral overnight, Reyez is something of a throwback, building a name for herself by pounding the pavement, handing out mixtapes, busking the streets of Toronto and keeping her eyes on the prize.Īfter a brief stint in Miami, Reyez landed a coveted spot in The Remix Project back in Toronto, a non-profit arts incubator and mentorship program for creative youth from low-income households. How Jessie Reyez Went From Hometown Hero To R&B Rebel In 8 Steps 1: Play the long gameĢ020 is going to be Jessie Reyez’s year, but her rise to fame was anything but overnight. Listen to the best of Jessie Reyez on Apple Music and Spotify. As she releases her major label debut album, Before Love Came To Kill Us, through FMLY and Island Records, we chart Jessie Reyez’s path to pop stardom in eight steps.
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